Wild Apricot is changing — we are adding Knowledge and Community to our software to become the #1 resource for small membership organizations
How Wild Apricot is Changing and Why
Wild Apricot is changing — adding Knowledge and Community to our software to become the #1 resource for small membership organizations
By Dmitry Buterin, Founder and Chief Apricot
You've likely noticed that Wild Apricot has changed...transformed. We have. And with good reason.
Last year, we confirmed a long-held suspicion of ours through the Membership Advisory Group: Volunteers and employees in small organizations — even when equipped with our powerful membership management software — still have many unanswered questions and pressing challenges to overcome.
The problem was: there wasn’t a central resource that you could turn to for knowledge, guidance and expertise to serve your organization and your members. We realized that our software was only halfof what small membership organizations needed to succeed. With 15,071+ organizations and over 3 million members on our platform, we realized we were in a unique position to be that resource.
So we decided to invest heavily to deliver a solution.
In the last year, we’ve asked our clients a simple question — how can we help you and your organization be more successful? — and come up with an innovative compendium of resources…
Here are highlights of our 1-On-1 interview with Eve Layman of the CATCH Coalition, in which she offers insight on creating connections between community partners; building a subscription base through online event registrations; social media strategies; and more.